The Netherlands-born designer Mars Uphof focuses on creating pieces which enhance the feminine.

She founded La Vinn after finding a new life in Australia, having left behind a busy fashion career in Europe to travel the world. Discovering a new part of herself inspired her to push the boundaries in her label, too. From the style to the print, every design is created with the women who will wear it in mind, with love, and cheek.

La Vinn is all about making women feel sexy and empowered in their own skin. It's all about showing skin, the more the better and feeling seductive at the same time. La Vinn is inspired by the bodies that wear it, the women who inhabit them. The beauty we see in ourselves and the women around us. It’s about confidence. It’s focused on feeling good. It is designed to empower.  

Do you dare?